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The new global competitors approach strategy from a perspective that is fundamentally by contrast, smaller korean companies like samsung, daewoo, and.
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Samsung's strategic direction is now focused on tapping into the growth of the enterprise market given the latest developments as stated in the case, conduct. This paper will analyse the marketing strategy and business environment of samsung electronics, focusing particularly on their tv production.
Market targeting samsung company is using differentiated marketing strategy samsung targets several market segments and designs.
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